B2B PPC Case Studies in Paid Search & Paid Media

Documented project work on B2B PPC for manufacturers and industrial companies. These case studies describe the starting situation, the work delivered, and how the digital presence was structured. They are project records for operators comparing similar work, not a library of how-to articles. It sits under Paid Search & Paid Media in the taxonomy.

Wood-fired sauna stove with a stone cage installed in a timber bath interior beside cedar benches.

Manufacturing SEO

Heating, Sauna, Fireplace, and Chimney Solutions

Stove Shop is a heating, sauna, fireplace, and building-solutions business: an e-commerce catalog of more than 3,000 models and 40-plus brands, plus metal-chimney production and stove and boiler installation — not merely a storefront selling stoves. Over approximately seven years Neolines combined ongoing SEO, Google Ads, Google Merchant Center product feeds, website architecture, and content as product ranges and service pages evolved.